Back in 2021, Uber purchased Drizly for $1.1 billion shortly after it reported that its food delivery segment kept its losses manageable during the pandemic. Three years later, the company is shutting down the US-based alcohol delivery service, Axios has reported. Pierre-Dimitri Gore-Coty, Uber’s SVP of delivery, told the publication that the company has decided to close the business and to focus on its “core Uber Eats strategy.”
this is it right here. Also, there’s a case to be made for large parties running out of booze. (poor neighbors.) but the reality is those circumstances just don’t make sense to build a business around. especially considering many liquor stores are getting in on the act.